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Writing & Content Coaching
LET'S WORK TOGETHER
Ready to Sharpen Your Brand with Content that Connects with Your Audience?
CONTENT PLANNING & STRATEGYIf you’re like most people, you want to refresh your website, clarify your messaging, create a content plan, and start putting you and your business out there—But you don’t know where to start. Understandably—It’s a ton of work. And it’s overwhelming. That’s where I come in. Think of me as your personal content marketer and brand-builder determined to help you grow. Here’s what the process of working with me typically looks like: + We’ll review your brand together and ensure your messaging stands out with the right elements of creativity and clarity. + Each month I’ll help you come up with a month’s worth of content that is focused, mission-driven, and results oriented. This typically includes: - Long form content: Blogs, articles, and videos - Short form content: Text posts, carousels, and videos you can use across all platforms. Each type of content will be directly or indirectly related to one of your offerings. I’ll also help edit and format all of your content to ensure it’s engaging and aligns with the strategy we’ve created. If you need me to help create your content as well, I can help with that too. 🟡 Each month, we’ll work together to ensure you have a full content calendar and growth is achieved. Putting out content without research and strategy can be a waste of your time and marketing budget. You don’t have to do it alone, and let’s be honest, if you do and you’re like most people, you’ll never end up doing it. If anything, you’ll create content at random with little to no results. Working with me will help simplify an otherwise overwhelming process. (Also, I promise to make it fun!) If you’re a full-scale business, I can work directly with your creative director and social media manager.
WEBSITE COPYWRITINGOptimize your site with web content that turns engaged readers into active leads. Did you create a site but made the mistake of never hiring a copywriter? I can take your existing site and turn it into the lead generating machine it was meant to be. Are you starting from scratch? I can help with that too! I will work with you to understand your voice and brand and help you create a site you're excited to share with others. Price range between $1500-$5000 CAD depending on the number of pages and content required. I offer both hourly rate pricing as well as flat rate packages. I also offer reduced pricing for non-profits.
BLOGS & ARTICLESTailored articles that connect with your audience, draw in traffic, & build your brand. Are you sporadically creating content without consistency? Then you need someone who can help you create steady, reliable content and show your audience you are active and invested in your brand. Price range between $350-$500 CAD per article/blog depending on the complexity and amount of research required. While I do provide basic SEO, it's always advisable to work alongside an SEO specialist for the highest optimization.
EMAILS & NEWSLETTERSKeep your clients engaged and up-to-date with your news and offerings. Show your clients you are actively engaged with your brand with consistent email offerings and newsletters. Price range $150-$300 CAD per Newsletter depending on the content. For email sequences, schedule a chat to discuss your needs.
CUSTOM PROJECTSFor custom projects such as digital ads, direct mail, magazine advertisements, print projects, and other direct response or branding copywriting needs, please contact me to discuss how I can help you.
Businesses & Brands
WHAT HAPPENS AFTER YOU BOOK A CALL?
Know what to expect.
1. BOOK A CALL
We'll meet, connect, and learn a bit more about each other.
2. SIGN A CONTRACT & PAYMENT
I'll send you our agreement, a timeline, and process your payment.
3. 90 MINUTE MEETING
We will have a 90 minute meeting where I will learn all that I need to know about you and your company. If you've chosen the content package, we will discuss article ideas, and at this time you will send me any material that would be helpful in content creation.
4. CREATIVE BRIEF
A week after our meeting, I will put together a creative brief to ensure I understand your tone, audience, and offerings along with article/blog/strategy ideas that you can pre-approve.
5. DRAFTS DELIVERED
One week before our agreed upon completion date, I will send you the first draft of the completed package we agreed on.
6. FINAL DRAFT DELIVERED
I'll make any edits based on your feedback and send you the final version to implement into your site/content calendar.
Blogs & Publications
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